Ajua a consumer experience platform in Africa has acquired WayaWaya, a Kenya-based AI and ML messaging and payments company.
WayaWaya is an Artificial Intelligence and Machine Learning company known for its innovative Janja platform. The platform enables borderless banking and payments across apps and social media platforms. It was launched in 2015.
The acquisition of WayaWaya allows Ajua to integrate Janja to automate much of the customer experience journey by integrating janja.me product into their product stack, closing the customer experience loop as the smart AI and ML built by WayaWaya gives SMEs the ability to automate responses and give the customer what they want, when they want it.
Ajua has partnership and clients which includes Coca-Cola, FBNQuest, GoodLife Pharmacy, Safaricom, Standard Chartered and Total.
WayaWaya is also integrated with global and African financial leaders including Mpesa, First Data, Interswitch, Stripe, Flutterwave, Visa and MasterCard.
Ajua which was launched in 2012 was built to solve the customer experience gap for businesses on the continent to drive business growth.