A recent report by one of the UK’s leading internet service providers, Cable.co.uk, has confirmed that one of the reasons Nigeria – with a teeming population whose interest in promoting their businesses and earning a decent living online is unmistakable on social platforms like Twitter, Instagram, and Fiverr – is seeing a rise in its internet user count is because of the country’s relatively affordable cost of mobile data bundle compared to other countries in its region.
The report positioned Nigeria 8 out of 47 fellow Sub-Saharan African countries with the cheapest mobile data cost in 2021. Ranking behind the likes of Sudan, Somalia, Ghana, Tanzania, and Mauritius, which are the top five nations with the cheapest cost of mobile internet in Sub Sahara Africa.
In the world, the country ranks 43rd out of 230 countries with the cheapest mobile data.
According to Cable.co.uk, the average cost of 1 GB of mobile data in Nigeria in 2021 is $0.88, which is far below the average cost of 1GB of data in the Sub-Sahara region ($6.44). Even though Sub Sahara Africa, the report noted, has the most expensive cost of internet in the world.
The report confirmed that the region is home to four out of the five nations with the least affordable cost of mobile data on the planet.
The world’s top five nations are Equatorial Guinea, Falkland Islands, Saint Helena, São Tomé and Príncipe, and Malawi.
Israel, according to the report, has the cheapest cost of mobile data in the world in 2021. The average price of 1 GB of mobile internet in Israel is $0.05 or KSh5.40. Other countries with fairly cheap mobile internet are; Kyrgyzstan, Fiji, Italy, and Sudan.
According to Cable.co.uk who conducted the report, countries with excellent infrastructure are more likely to have a cheaper cost of the internet than countries without infrastructures.
It also noted that nations that rely heavily on mobile data and have competing service providers have lower costs of mobile data. In places where internet consumption is low it said, the price of data is high due to the high cost of maintaining the telecommunications infrastructure.